{"id":29954,"date":"2025-07-03T19:00:04","date_gmt":"2025-07-03T23:00:04","guid":{"rendered":"https:\/\/freethepeople.org\/?p=29954"},"modified":"2025-07-04T10:53:43","modified_gmt":"2025-07-04T14:53:43","slug":"the-fight-to-build-a-brand-that-stands-for-women-guest-jennifer-sey","status":"publish","type":"post","link":"https:\/\/freethepeople.org\/the-fight-to-build-a-brand-that-stands-for-women-guest-jennifer-sey\/","title":{"rendered":"The Fight to Build a Brand that Stands for Women | Guest: Jennifer Sey"},"content":{"rendered":"<p>\u202aSara Higdon\u202c sits down with Jennifer Sey, founder of <a href=\"https:\/\/www.xx-xyathletics.com\/\" target=\"_blank\">XX-XY Athletics<\/a>, at FreedomFest to discuss why males should not compete in female sports and what XX-XY is doing to combat this issue. They also touch on why Jennifer is tired of people using the term &#8220;Parallel Economy&#8221; when it comes to competing with bigger brands. Lastly, they discussed how culture is shifting after Olympic gymnast Simone Biles received backlash for criticizing All-American swimmer Riley Gaines.<\/p>\n<p>More from XX-XY Athletics:<br \/>\n<a href=\"https:\/\/www.xx-xyathletics.com\/\" target=\"_blank\">https:\/\/xx-xyathletics.com<\/a><br \/>\nX: <a href=\"https:\/\/x.com\/xx_xyathletics\" target=\"_blank\">@xx_xyathletics<\/a><br \/>\nInstagram: <a href=\"https:\/\/www.instagram.com\/xx_xyathletics\/\" target=\"_blank\">xx_xyathletics<\/a><\/p>\n<p>More from Jennifer Sey:<br \/>\nX: <a href=\"https:\/\/x.com\/JenniferSey\" target=\"_blank\">@JenniferSey<\/a><br \/>\nInstagram: <a href=\"https:\/\/www.instagram.com\/jenseysf\/\" target=\"_blank\">jenseysf<\/a><\/p>\n<p>More from Sara Higdon:<br \/>\n<a href=\"https:\/\/www.sarahigdon.com\/pages\/links\" target=\"_blank\">https:\/\/sarahigdon.com\/pages\/links<\/a><br \/>\nX: <a href=\"https:\/\/x.com\/sarahigdon_\" target=\"_blank\">SaraHigdon_<\/a><br \/>\nInstagram: <a href=\"https:\/\/www.instagram.com\/sarahigdon_\/\" target=\"_blank\">SaraHigdon_<\/a><br \/>\nSubstack: <a href=\"https:\/\/sarahigdon.substack.com\" target=\"_blank\">https:\/\/sarahigdon.substack.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u202aSara Higdon\u202c sits down with Jennifer Sey, founder of XX-XY Athletics, at FreedomFest to discuss why males should not compete in female sports and what XX-XY is doing to combat this issue.<\/p>\n","protected":false},"author":169,"featured_media":29955,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"video","meta":{"_acf_changed":false,"footnotes":""},"categories":[273],"tags":[10355,2085,10357,2896,10356,10354,3268],"content-type":[3488],"coauthors":[3503],"class_list":["post-29954","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-video","tag-female-sports","tag-jennifer-sey","tag-riley-gaines","tag-sara-higdon","tag-simone-biles","tag-womens-sports","tag-xx-xy-athletics","post_format-post-format-video","content-type-video"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.1 (Yoast SEO v28.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Fight to Build a Brand that Stands for Women | Guest: Jennifer Sey<\/title>\n<meta name=\"description\" content=\"\u202aSara Higdon\u202c sits down with Jennifer Sey, founder of 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Drawing on her lived experience, military service, and principled belief in individual rights, Sara brings a unique and courageous perspective to some of the most complex cultural and political debates of our time. Unapologetically critical of identity-based authoritarianism, Sara speaks out for freedom of expression, civil discourse, and the idea that human dignity comes from individual autonomy\u2014not groupthink. Sara Higdon is the Digital Marketing Manager at Free the People, where she is in charge of bringing their illuminating content to people across all digital platforms. Sara is also the host of the TRANSform to Freedom podcast where she draws on her unique insight on topics dealing with Queer Theory and gender politics. Sara has been featured in the Daily Mail, Newsmax, Dr. Phil Primetime, and TimcastIRL. Sara was previously a staff writer for The Post Millennial and Human Events, where she continues to serve as a freelance reporter, performing on-the-ground coverage of protests and events, such as the CNN Presidential Debate, presidential rallies, and the aftermath of Hurricane Helene in Asheville, NC. In a world eager to put people in boxes, Sara Higdon reminds us that authenticity and freedom aren\u2019t partisan\u2014they\u2019re human.","sameAs":["https:\/\/www.facebook.com\/SaraJHigdon\/","https:\/\/www.instagram.com\/sarahigdon_\/","https:\/\/x.com\/https:\/\/x.com\/SaraHigdon","https:\/\/www.youtube.com\/c\/sarahigdon"],"url":"https:\/\/freethepeople.org\/author\/shigdon\/"}]},"og_video":"https:\/\/www.youtube.com\/embed\/l9InU7iyWDE","og_video_type":"text\/html","og_video_duration":"2771","og_video_width":"480","og_video_height":"270","ya_ovs_adult":"false","ya_ovs_upload_date":"2025-07-03T23:00:04+00:00","ya_ovs_allow_embed":"true"},"_links":{"self":[{"href":"https:\/\/freethepeople.org\/wp-json\/wp\/v2\/posts\/29954","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/freethepeople.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/freethepeople.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/freethepeople.org\/wp-json\/wp\/v2\/users\/169"}],"replies":[{"embeddable":true,"href":"https:\/\/freethepeople.org\/wp-json\/wp\/v2\/comments?post=29954"}],"version-history":[{"count":0,"href":"https:\/\/freethepeople.org\/wp-json\/wp\/v2\/posts\/29954\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/freethepeople.org\/wp-json\/wp\/v2\/media\/29955"}],"wp:attachment":[{"href":"https:\/\/freethepeople.org\/wp-json\/wp\/v2\/media?parent=29954"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/freethepeople.org\/wp-json\/wp\/v2\/categories?post=29954"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/freethepeople.org\/wp-json\/wp\/v2\/tags?post=29954"},{"taxonomy":"content-type","embeddable":true,"href":"https:\/\/freethepeople.org\/wp-json\/wp\/v2\/content-type?post=29954"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/freethepeople.org\/wp-json\/wp\/v2\/coauthors?post=29954"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}